Marketiu launches its Blockchain Advertising & Marketing in the Metaverse (Web 3.0) division, opening a new realm for innovative brands looking to scale their modern marketing strategy
NEW YORK, August 25, 2022 /PRNewswire/ — Aiming to push Web 3.0 and ambitious blockchain-based projects to new heights while enabling traditional yet forward-thinking brands to take advantage of opportunities in the metaverse, the launch of Marketing in the Metaverse Division is the newest initiative on the global marketing agencyto push the adoption of technology in the marketing space and enable brands to step out of the ordinary, leverage innovation to drive out-of-the-ordinary results.
“Through this launch, we’re supporting brands that are bringing change through technology, digital art, NFTs backed by public services and alongside those who are active in this space, deserving to be heard. There are two key stakeholder groups that we will work closely with: blockchain-based and metaverse-oriented companies looking to establish and grow their brands while addressing sophisticated, niche audiences or mass, and forward-thinking brands that want to be not one, but in some cases even two or even three steps ahead of their competitors.
At this inflection point in history and technological innovation, we are deeply excited to enable traditional Web 2.0 brands to take advantage of the Web 3.0 space – or Metaverse – to establish a relationship with generations current and future customers, to reposition and capitalize on new opportunities – which, of course, can be extraordinarily well supported by marketing” – Andrei TiouCEO @ Marketiu
The London-based digital marketing agency Marketiu marks another milestone in its journey, announcing that it is a brand new department established within its ecosystem of integrated marketing services. While it previously launched an IoT initiative for early adopters in 2017-2018, which involved enabling brands to leverage the native Voice channel (e.g. Alexa and voice assistants), the agency is adding Web 3.0 to its areas of expertise and marketing. canals. This is an important metric since the overall size of the Web 3.0 market is expected to reach $23.3 billion by 2028 and new generations of customers will grow at the intersection of traditional Web 2.0 and Web 3.0, opening up new opportunities for brands to engage and improve their standing with their audiences.
The agency announced that it is working intensely to build internal know-how and lasting partnerships in this space, pioneering a natural next step in its mission to provide cutting-edge, innovative and integrated digital marketing services to its portfolio. customers, encouraging and supporting technology and adopting trends in digital marketing.
The Prestige award-winning agency, originally founded in Londonhas consistently contributed to the digital marketing ecosystem through side events and launches such as the Digicon Marketing & Innovation Conference, The Marketing Innovation Podcast Show and more recently The marketing unitan innovative online learning center for marketers and entrepreneurs with hands-on digital marketing courses taught by industry professionals.
+40 737 702 653