Temu Announces More In-Store Consumer Deals Leveraging Sister Company’s C2M Capabilities

NEW YORK–(BUSINESS WIRE)–Temu, the online marketplace offering unique products at unbeatable prices, today announced that it will expand its product selection by working closely with manufacturers to source products that meet the consumer needs.

Temu will work with global manufacturers to create and curate products that match the needs of US consumers. Temu also plans to provide one-stop support in areas such as logistics and after-sales service. By helping global manufacturers understand what consumers need and want in real time, Temu is able to help these manufacturers create bespoke products for their specific target customers. The cost savings resulting from the speed of execution will directly benefit consumers through competitive prices and better adapted products.

Launched in the United States in September 2022, Temu was created with the goal of providing consumers with product choices at affordable prices. Although it is one of the newest online marketplaces in the world, Temu has access to one of the most sophisticated supply networks in the world with more than 11 million merchants, set up by sister company PDD.

Temu and PDD operate under Nasdaq-listed PDD, which has developed a network of suppliers and logistics partners capable of responding to changes in consumer behavior. In 2021, PDD had over 11 million merchants serving the needs of nearly 900 million users. In total, the platform processed 61 billion orders in 2021.

PDD pioneered the “Consumer-to-Manufacturer” (C2M) model of adapting manufacturing to consumer preferences to reduce guesswork in production.

Temu’s suppliers must adhere to strict quality controls and can guarantee the stability and quality of production. The www.temu.com website offers 15 main categories including Fashion, Beauty & Health, Home & Garden, Jewelry & Accessories, Electronics, Shoes & Bags, Sports & Fitness. outdoors, pet supplies, office supplies, etc.

About Temu:

Temu is a global online marketplace with the widest selection of unique merchandise at hard-to-beat prices, made possible by sourcing and fulfillment capabilities built over years. Created with the goal of empowering consumers, Temu works closely with its global network of suppliers and logistics partners to deliver a range of competitively priced products that meet a variety of needs.

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